Freeway Partnership with Genie Insights Underpins Irish Expansion

Oct 12, 2018

Freeway Fleet Systems is boosting its business in Ireland with an exclusive partnership with Genie Insights, who will provide exclusive sales and implementation support for the Island of Ireland.  Freeway provides asset management and compliance software for transport operators with a strong customer base in the UK and a growing presence in Ireland.

Genie Insights offers business support and outsourced marketing for the logistics supply chain and is already familiar with Freeway, having helped implement Freeway’s software for a number of Freeway customers in Northern Ireland.

“We developed a close working relationship with Matt Reeve of Genie Insights after he was appointed to implement our system at Agro Merchants.  Matt was instrumental to a successful implementation that led to significant benefits for our customer in both cost savings and compliance management,” says Patrick Tandy, Freeway’s Managing Director. “With increasing sales across the Island of Ireland we knew extra help would be needed and appointing Genie Insights as our official sales and implementation partner was the obvious next step”.

Genie Insights’ implementation now provides the link between Freeway’s development and Freeway customers.  This valuable step in the set-up process includes helping to identify how the system will best suit each individual operation, right through set up and ‘go live’.  This includes an initial departmental audit to assess user modules required, customisation and system set up, as well as mentoring and training staff in the use of the system.

Genie Insights also provides technical troubleshooting in conjunction with the Freeway development team and is on-site for the system launch to ensure a seamless and stress-free integration.

“In the few months that I have been involved with Freeway, we have already seen a notable uptake in the system with the benefits of this new approach to implementation being an attraction for local fleet operators,” comments Matt Reeve of Genie Insights.  “We are currently supporting existing Irish users and are in the early stages of implementation for one of the largest fleets in Northern Ireland, amongst others.”

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